About Sanrio

 

Message from the Presiden

Thank you for your continued support of Sanrio and the Sanrio family over the years.
Since our founding, our greatest wish has been to build strong bonds between people, guided by our corporate philosophy of みんなnakayoku (みんな (minna) means "everyone", nakayoku means "friendship", and the phrase as a whole means "living in harmony"). Looking back at our history, we owe our growth to the love and support of our fans for the Sanrio family. But we cannot just stick to the old ways, but continue to evolve to meet the needs of the times.

 

Business scope

Sanrio's business scope is not only products, but also touches every corner of people's lives, including a variety of media content, game products and even theme parks, in order to achieve our vision: "One World, Connecting Smiles".

 

Message from the Founder

The company name Sanrio comes from the Spanish word San Rio, which means "holy river" in English. San means "saint", such as the origin of the place names of San Francisco (San Francisco) and Santiago; and Rio means "river", just like the origin of the names of the port cities Rio de Janeiro and Rio Grande. Therefore, Sanrio is literally translated as "holy river" or sacred river.